PERSONAL INFORMATION WE COLLECT
When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information.”
We collect Device Information using the following technologies:
- “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
- “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
- “Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Site.
HOW DO WE USE YOUR PERSONAL INFORMATION?
We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).
SHARING YOUR PERSONAL INFORMATION
We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Google Analytics to help us understand how our customers use the Site--you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
The script code “Adobe Typekit” from Adobe Systems Incorporated 345 Park Avenue San Jose, CA 95110-2704, USA (hereinafter: Adobe) is integrated on this website. This serves to protect our legitimate interests, which predominate in the context of a balance of interests, in a uniform presentation of the content on our website in accordance with Art. 6 Para. 1 lit. f) GDPR. In this context, a connection is established between the browser you are using and the Adobe servers. As a result, Adobe gains knowledge that our website has been accessed via your IP address.
Adobe is certified under the EU-US Privacy Shield. A current certificate can be viewed here. As a result of this agreement between the USA and the European Commission, the latter has determined an appropriate level of data protection for companies certified under the Privacy Shield.
Further information on data processing within the framework of Adobe Typekit can be found in Adobe’s data protection information.
This site uses the YouTube embedding feature to display and play videos from “YouTube”, which is owned by Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA (“Google”).
We embed Vimeo videos on some of our websites. These plug-ins are operated by Vimeo Inc., Attention: Legal Department, 555 West 18th Street New York, New York 10011, USA. When you access a web page with the Vimeo plug-in and click the video, you will be connected to Vimeo’s servers. When this happens, Vimeo receives information on the sites you are visiting. If you are logged in to your Vimeo account, Vimeo will be able to trace your surfing behaviour. You can prevent this by logging out of your Vimeo account beforehand.
Please note that Vimeo may employ Google Analytics; see the data policy (https://www.google.com/policies/privacy) and your opt-out options for Google Analytics (https://tools.google.com/dlpage/gaoptout) and the Google settings relating to data use for marketing purposes (https://adssettings.google.com/).
For more information on data protection and Vimeo, refer to the provider’s data policy here: https://vimeo.com/privacy.
Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-….
You can opt out of targeted advertising by:
Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.
DO NOT TRACK
Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.
If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.
Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.
Data protection officer
110 Santa Barbara Street
Santa Barbara, CA 93101